Application managed services run by a team you know by name
Application managed services means someone else runs your software after launch. Monitoring, incident response, code fixes, patching, releases, reporting. We do it with a dedicated team assigned to your product, not a shared ticket queue. Same engineers every month, and you talk to them directly.
Trusted by engineering teams across 15+ countries - from startups to Fortune 500.
Building the software was the easy part
Six things we hear on the first call, from teams whose product is live and whose engineers are no longer free to build.
The team that built it moved on to the next thing. Nobody owns the running system.
You find out about incidents when a customer emails, not when a dashboard fires.
Senior engineers lose a third of the week to production noise instead of the roadmap.
Your provider watches the servers and will not touch the code, so every real fix comes back to you.
Dependency and security updates slip one quarter, then slip another.
Nobody can say what changed last month without rebuilding the story from Slack.
What application managed services actually covers
Your software, kept running by engineers who can change it
We take responsibility for software that is already live. Monitoring, incident response, fixes in the application code, dependency and security patching, small enhancements, releases, and a written report every month. The scope is your application, not your office network.
Application management services usually means SAP, Oracle or Workday. Ours does not. We run custom and product software: the web app, the API, the mobile backend, the jobs behind them. If your system is something your own team built, you are on the right page. If you need an ERP practice, we will say so on the first call.
One team is assigned to your product and stays on it. Not a pool, not a rotating shift, not a level-one desk reading a script. You have their names, you meet them before the engagement starts, and you talk to them directly.
What a managed application service includes
Written into the agreement, so neither side argues about it during an incident.
In scope every month
The standing work. No per-ticket billing on any of it.
- Uptime, error rate and performance monitoring, with alerts tuned to your thresholds
- Incident response at the severity levels you set
- Bug fixes in the application code, reviewed by your team before they ship
- Dependency, framework and security patching
- Small enhancements, config and content changes
- Release management, including the rollback
- A written monthly report on what changed, what broke and what we would do next
Not in scope, and we will say so early
Some of these we do elsewhere. Some we do not do at all.
- A new product or a major rewrite. That is a build engagement, priced separately
- Laptops, email, office network and helpdesk. That is an MSP, and we are not one
- SAP, Oracle or Workday AMS. We do not run ERP
- A one-off audit with nothing ongoing after it
- Anything we cannot get repository and environment access to
Application support services, in four shapes
Application support and maintenance is one engagement here, not two line items on an invoice.
Monitoring and detection
Support starts before the ticket. Uptime, errors, latency and job failures, on dashboards you can read yourself. Alerts go to us first.
Incident response
Severity levels you define, not ones we impose. One engineer owns the incident until it closes, and anything that took production down gets a written cause.
Corrective maintenance
The fix goes into the code, not into a workaround document. Pull requests into your repositories, reviewed by your engineers, shipped on your release process.
Preventive maintenance
Patching, version bumps, certificate renewals and cleanup on a schedule. Reviewed, never auto-merged. This is the work that stops being urgent later.
Three ways teams buy it
Managed application support
The standard. A monthly retainer, a fixed team, and the whole running system in scope. For products with no dedicated maintenance engineer and no plan to hire one.
Co-managed
Your engineers keep ownership. We take the hours you do not want to cover, the patch backlog and the recurring noise. Useful when the team is good but stretched.
Full application ownership
For a system whose original team has gone. We start by reading it and writing down how it works, then take it over. Longer onboarding, and we will tell you that up front.
Need patches and updates but not a standing team? That is software maintenance and support. Want engineers inside your own sprints instead of a service around them? That is IT staff augmentation, and it is priced differently.
Us, a managed service provider, or hiring for it
| Criterion | InApps | Managed service provider | In-house hire |
|---|---|---|---|
| What they touch | The application code, the data, the pipeline | Servers, network and hosting. Not your repository | Whatever you assign |
| Who you talk to | The engineers on your product, directly | A level-one queue, then an escalation | Your own team |
| Same people each month | Yes. Dedicated, not shared with other accounts | No. Whoever is on shift | Yes, until they resign |
| Time to take over | 4 to 6 weeks, including the handover | Fast, but the scope stops at the server | 3 to 6 months to hire, then ramp-up |
| Cost shape | One monthly fee. It stops on notice | Monthly, plus per-ticket, plus out-of-hours | Salary, recruitment, and the risk of one person |
| Who owns the IP | You do. All of it, including our commits | Not applicable. They write no code | You do |
| What you keep afterwards | Runbooks, dashboards and every monthly report | A migration to plan | Whatever they wrote down before leaving |
Who is actually on your account
Four roles, named before the engagement starts. Two to four engineers is the usual shape, sized to the system rather than to a package.
Engagement lead
- Your single point of contact, on the standing call
- Owns the monthly report and the priority order
- Says no to scope creep in writing, not quietly
Application engineers
- The fixes, the patches and the small enhancements
- On your repositories, under your review rules
- The same people month after month
QA engineer
- Regression before anything reaches production
- Builds the test coverage the fixes keep needing
- Verifies the rollback path, not just the release
Reporting analyst
- Turns the month into something you can forward
- Tracks incident causes rather than incident counts
- Flags the recurring problem worth fixing properly
Onboard, watch, fix, report
The first month is mostly reading. Nobody should be changing a system they cannot describe.
Onboard and baseline
Read-only access first. We inventory the services, the environments and the owners, then write down what normal looks like so an alert means something.
Monitoring goes live
Dashboards and alerts on your accounts, tuned to thresholds you agree. Alerts route to us first. A noisy pager gets ignored, so we spend the first weeks quieting it.
Fix and ship
Everything arrives as a pull request your engineers review. Patches on a schedule, fixes on severity, enhancements in the order you rank them.
Report and review
One written report: what changed, what broke, what it cost, and what we would fix next. Then a call to agree the order. No dashboard tour instead of an answer.
We run it on your tools, not on a platform you rent from us
If you already pay for the licence, we use it. We resell nothing.
Monitoring and alerting
Datadog, Grafana with Prometheus, Sentry for application errors, PagerDuty for the rota. New Relic and Opsgenie where a team already has them.
Pipelines and releases
GitHub Actions, GitLab CI or Jenkins, whichever is already wired in. We inherit your pipeline before we propose changing it.
Runtime and cloud
Docker and Kubernetes, Terraform for anything we change underneath, on AWS, Azure or Google Cloud. Elastic for logs when that is where they already go.
What moves the price
We scope before we price. Nobody can quote this off a web form.
| Driver | Why it moves the number |
|---|---|
| How many services are really in scope | One web app and one database is a different job from eleven services, four of which nobody can name an owner for. |
| How much is already monitored | Working dashboards we can extend are cheap. Starting from nothing means a month of instrumentation before an alert is worth acting on. |
| How deep into the code we go | Restarting a service is not maintenance. Fixing the bug that caused it needs engineers who can read your codebase, and that is a different rate. |
| Which hours you need covered | Business hours in one time zone is the base. Extended cover means more engineers on the account, not the same ones working longer. |
| How much of it is written down | An undocumented system has to be read and described before it can be run safely. That work is real and we price it as onboarding, not hide it. |
What clients say about working with us
Every quote below is from a verified review. None of them were written by us.
“Clear expectations, rules that actually hold, delivered on time. And the people are genuinely easy to work with, not just professionally, but as humans.”
When to call us, and when to call someone else
A good fit
- Your product is live, has real users, and nobody owns it day to day
- The engineers who built it have moved on, or are about to
- You want fixes in the code, not a provider who restarts the server
- Your roadmap keeps losing to production work
- You need one team that knows the system, month after month
- You want to be able to read a monthly report and forward it to your board
Not a fit
- You need patches and updates but no standing team. That is software maintenance and support
- You want engineers inside your own sprints. That is IT staff augmentation
- You are building something new. Start with custom software development
- The pipeline is the problem, not the running system. That is DevOps consulting
- You are deciding whether to rewrite. Start with a code audit
- You need laptops, email and an office network managed. Hire an MSP, we are not one
Answered without the hedging
Not sure this is what you need?
Send the stack, roughly how many services are live, and what broke last month. We will tell you what we would take on first, including when the answer is nothing.
Book a callWhat are application managed services?
How is this different from a managed service provider?
Do you do SAP, Oracle or Workday AMS?
How fast do you respond to an incident?
Can you take over software your team did not build?
Who owns the code you write?
What time zones do you cover?
How is this different from software maintenance and support?
Tell us what broke last month
The stack, how many services are live, and who gets called at night today. We come back with what we would take on first, in what order, and what it costs. If your team has it covered, we will tell you that instead.